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AWWA JTMGT57461

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AWWA JTMGT57461 Strategic Business Planning as a Water Resource Management Tool

Conference Proceeding by American Water Works Association,

Murphy, Brian M.; Wubbena, Robert L.; Thompson, Gretchen L.; Graham, Andrew G.

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The way in which water utilities manage water resource issues is changingout of necessity. Today, water utilities are faced with constraints outside of waterquality and delivery. By interviewing participating utilities, this studyidentified a complex set of constraints including regulations, customerexpectations, environmental, political and financial issues. Utilities reported thatbalancing these constraints while developing a better product in a competitivemarket is forcing utilities to re-examine how, when, where, and why resources aredeveloped and managed.TheStrategic Business Planning Model presented in this report strategically integrateswater resource planning elements and facilitates implementation of a holisticresource approach. The model is an iterative, long-term method for integrating allutility elements into a strategic business plan that organizes the internal andexternal intricacies and interrelationships necessary to operate in a successful,business-like manner. Includes 3 references, figures.

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Edition: Vol. - No. Number of Pages: 21File Size: 1 file , 250 KB